Everyone who has a deep interest in fashion knows that most of Japanese magazines represents a bad sense of fashion photography. The only magazine that most of the Japanese photographers I know rely on is Vogue Nippon. Fashion magazine that keeps very high quality of its fashion stories. At the time I went to Japan, I was so curious to compare European versions of Vogue and Japanese one. That’s where I discovered Mikael Jansson and his photo-shoot “As City Grows Dark”.
After researching about Jansson, I realized that it is not my first time to see his photos. He is a big player in fashion and known for works in publications such as W Magazine, Vogue, Vogue Paris, Lui, Interview Magazine, Love , i-D and much more. He has created memorable campaigns for Calvin Klein, Armani Cosmetics, Hugo Boss, H&M, Salvatore Ferragamo and Christian Dior. This season Jansson’s photos will be on DKNY, Givenchy and Louis Vuitton Spring/Summer advertisements. It is hard to find a celebrity who has not appeared on his camera.
I need to admit that to find Mikael Jansson full biography in the internet is such a challenge, although he can be already called legendary master photographer as his co-worker Richard Avedon in late eighties. What I learned is that he was born in Sweden. Currently he is living and working in New York. During his career life, he has had a chance to travel all over the world. Jansson has held exhibitions in spectacular cities almost in every continent and published numerous books.
During the mid-nineties he gained notoriety creating epic features for some of the leading avant-garde publications of the era.
There is no doubt his photos are magnificently original. Sometimes he presents shocking shots with high contrasts for magazines like Dazed or Candy. Some of his photos are surprisingly gentle with loads of pastel colors. Most of them have the erotic side in it with naked body parts to bring out the feminine beauty. All his works Mikael Jansson signs with professional outlook that makes every single photo to stand out of the crowd.